Built for home care agencies

More
Faster response. Zero missed leads.

The complete growth system for home care agencies — ads, AI-powered follow-up, and a CRM that books families while you sleep.

Live lead journey

From form fill to booked intake — four minutes flat.

9:42 PM
01 / Inbound
SK
Sarah K.
Form fill · Plano, TX
"Mom had a fall last week. Weekend availability?"
+38s
02 / AI Reply
ND
Avery AI
Replying on behalf of Lonestar Care
"Hi Sarah — so sorry to hear. We have weekend availability in Plano. Hourly or live-in?"
+2m 10s
03 / Qualified
Hourly · 4 hr/day Mornings Private pay
Needs assessed. Routing to care coordinator.
+4m 30s
04 / Booked
TUE
9:00 AM
15-min intake · with Dana
Intake confirmed on owner's calendar.
Avg first reply
0sec
Industry avg: 6 hr 12 min
Families replied to
0+
Across the Nfinity network
Lift in booked rate
0×
Same ad spend, same team
AI follow-up coverage
24/7
Never miss a 2am inquiry
The problem

You don't have a lead problem. You have a follow-up problem.

01 — After hours

Families call at 9pm. You see it at 7am.

Discharge planners and adult children rarely call during business hours. By the time you check voicemail, three competitors have already called them back.

02 — Cold leads

Your ad spend brings leads. They go cold in five minutes.

Studies say a five-minute delay drops conversion by 80%. Every form fill that isn't worked instantly is paid traffic that buys you nothing.

03 — Owner burnout

Referrals slow down — and you're the one chasing every inquiry.

You didn't open an agency to live in your inbox. But the moment you stop answering, leads vanish. There has to be a system that doesn't depend on you.

The Nfinity growth system

Three layers. One engine. Built only for home care.

Most agencies bolt together a website guy, an ads guy, and a CRM that no one uses. We replace all of it with one connected system designed for how families actually shop for care.

01 / AttractTop of funnel

Attract

A high-converting site and Meta ads built around the language families actually search — not generic "senior care" SEO fluff.

  • Intake-first website built to convert
  • Meta ad campaigns targeted to adult children
  • Local SEO for "home care near me" intent
  • Service pages mapped to private pay buyers
Core
02 / Capture & Convert● Live

Capture & Convert

The white-labeled CRM where leads land, get qualified by AI in under 60 seconds, and get booked — even at 2am.

  • 60-second AI text-back on every inbound lead
  • Missed-call auto-recovery with smart routing
  • SMS, email, and voicemail nurture flows
  • Calendar-integrated intake booking
03 / ScaleCompound growth

Scale

Once leads are flowing and getting worked, we automate the rest — including the caregiver pipeline that keeps you staffed.

  • Custom AI automations for your specific funnel
  • Owner dashboard with revenue + intake metrics
  • Caregiver funnels with AI pre-screening
  • Referral source tracking and re-engagement
The AI advantage

Every missed call is a family who needed you.

Our AI texts the family back in under 60 seconds, qualifies the situation, and books the consultation — before your competitor's voicemail picks up.

  • 00:00 Family fills your form or misses a call
  • 00:42 AI texts back, references their inquiry by name
  • 02:10 Qualifies: hours needed, location, private pay vs. long-term care
  • 04:30 Books the intake call directly on your calendar
ND
Nfinity AI · Lonestar Care
Auto-reply on
Hi, I'm trying to find help for my mom. She had a fall last week. Are you available this weekend?9:42 PM
Hi Sarah — so sorry to hear about your mom. I'm Avery with Lonestar Care. Yes, we have weekend availability in the Plano area. Could I ask if you're looking at hourly support or 24-hr live-in?9:42 PM · <60s
Hourly to start. Maybe 4 hrs / day, mornings.9:44 PM
Perfect. I can hold a 15-min intake call tomorrow at 9:00 AM with our care coordinator Dana. Would that work?9:44 PM
Yes please.9:45 PM
iMessage
How it works

From audit to launch in 30 days.

No 6-month "discovery phase." We map your funnel, plug the leaks, and switch the engine on while you keep running your agency.

Week 1 Step 01 / 03

Audit

We map your current funnel end-to-end — site, ads, intake flow, response times — and show you exactly where families are dropping off.

Funnel map Lead leak report Quick wins
Week 2–3 Step 02 / 03

Build

We build your conversion-tuned site, configure the CRM, write your AI flows, and stand up Meta campaigns — fully done-for-you.

Site live CRM keyed AI tuned Ads staged
Week 4 Step 03 / 03

Launch

Ads go live. Leads start landing. AI works them on day one. You watch the intakes show up in your dashboard — and on your calendar.

Traffic on AI live Dashboard
Results

Numbers from real home care agencies running the system.

Names anonymized for client confidentiality. We'll share full case studies on your audit call.

Case 01
0
booked intakes in 30 days
Mid-size non-medical agency, $3,000 monthly Meta spend, AI working every inbound lead inside a minute. Cost per booked intake: $63.
Agency A · Non-medical
Case 02
<60s
average response time, down from 6 hours
Owner was personally returning every call between client visits. AI text-back replaced first-touch; close rate jumped 38% in the first 30 days.
Agency B · Multi-location
Case 03
0×
more booked consultations in 90 days
Same ad budget. Same team. We rebuilt the intake site, plugged it into the CRM, and let AI nurture the cold leads the old system was losing.
Agency C · Private pay focus
FAQ

The questions every owner asks us.

We only work with non-medical home care agencies. That means our ad creative, intake copy, and AI prompts are tuned for how adult children actually search for care for a parent — not generic "local service" templates. We also own the CRM and the AI, so we're not handing you off to three different vendors when something breaks.
No. The whole point of the system is that you don't have to log in to anything to grow. We set it up, train your intake coordinator in 45 minutes, and you watch the booked intakes hit your calendar. If you can answer a phone, you can run this.
Good — you've already proven there's demand. Most owners we audit are running ads into a leaky funnel: the ad works, the lead form fires, and then nothing happens for 6 hours. We'll keep what's working, rebuild the follow-up engine around it, and usually 2–3× your booked rate without raising spend.
First booked intakes from the AI follow-up usually show up in week 4, the moment ads go live. Sustained pipeline takes 60–90 days to stabilize. We send you a weekly intake report from day one so you can see the trend, not just the totals.
No. After the initial 90-day build period, every plan is month-to-month. We'd rather earn the renewal than lock you in.
No. The AI texts in your agency's voice, references the family by name and inquiry detail, and hands off to a human coordinator the moment the conversation needs nuance. Most families don't realize the first reply was automated — they just know someone got back to them fast.
Free growth audit

Ready to stop leaving revenue on the table?

A 30-minute growth audit. No pitch, no slide deck. Just a clear, written plan for your funnel — yours to keep, even if we never work together.

Book your audit